She works in concert with the PR team to bolster the company’s branding and media relations in China. Before joining Cathay, she was part of Microsoft Innovation Ecosystem team, driving market impact and developing the partner ecosystem in China. Prior to that, she provided PR strategy services for major financial institutions, including BlackRock, Goldman Sachs ICBC Wealth, and Eurazeo, at a leading agency. Shuyan holds a Master’s degree in Journalism from the University of Sheffield in the UK.