Peek, a U.S. startup aiming to digitize the travel activities industry, has pulled a $23 million Series B round of financing and uncorked a partnership with Google that will help increase its visibility.
Founded in 2012 by Ruzwana Bashir (CEO) and Oskar Bruening (CTO), the San Francisco-based startup describes itself as “OpenTable for the activities market” in that it aims to make booking activities as seamless and straightforward as a restaurant or even a flight.